An apple (or orange) a day

Cocozza fancy apples, box label, 22 x 27 cm, circa 1950s.
Cocozza fancy apples, box label, 22 x 27 cm, circa 1950s.

FRUIT ART FROM TASMANIA & QUEENSLAND, VIA ESA MEMBER NICK HENDERSON.

The tiny selection we have here shows that in Tasmania, they concentrate on the fruit itself.

Merton Calvert: Huonville & Lenah Valley Orchards, 22 x 27 cm, circa 1940s.
Merton Calvert; Huonville & Lenah Valley Orchards, 22 x 27 cm, circa 1940s.
Wild Roses; fancy apples from Clements & Marshall, 19 x 26 cm and date unknown.
Wild Roses; fancy apples from Clements & Marshall, 19 x 26 cm and date unknown.

Clements & Marshall was established in 1901 and still trades today exporting quality Tasmanian fruit.

Apples or oranges? Tasmania or Queensland?

We start with an image of a healthy young boy dipping into a juicy orange.

Sammy; quality citrus from Golden Mile Orchard,
Sammy; quality citrus from Golden Mile Orchard, size and date unknown.

According to a local website:

Visitors to Mundubbera seem to be drawn to the Golden Mile Orchard. It is reputedly the largest citrus orchard in Australia and was named the ‘Golden Mile’ because the trees were planted in rows which were a mile long. The orchard now boasts extensive stands of avocados and grapes as well as the famous Ellendale mandarin and other citrus fruits. In recent times it has been part of a bio-control program which has attempted to manage pests by introducing their natural enemies rather than using harmful chemical sprays. Golden Mile Orchard is located 13 kilometres from Mundubbera on the Mundubbera/Durong Road. 

The second image is quite different; a teenage girl admires the large piece of fruit.

Colossal quality citrus from J.J Para
Colossal quality citrus from J.J Parr

It looks like Jack Parr was an entrepeneur, this might account for this provocative image.

The Telegraph (Brisbane, 28 June 1946) advises that:

Mr J. J. Parr, of Coonambula, near Mundubbera, shows mandarins on his 60 acres of irrigated  citrus orchard. Crops of 18 cases of citrus fruit to a single treehave been recorded in the Burnett area.

A submission to a government inquiry notes that Parr was involved in efforts to export fruit:

Jack Parr and his friend Mr Percy Wrench of Kenthurst in New South Wales visited Japan and were the first to recognise the large potential market for Australian oranges in Japan.

 

We welcome suggestions from other members or website readers for posts on material they have to hand.

5 Comments. Leave new

  • Hello: I am interested in collecting Australia fruit crate labels. I would like to contact other collectors or retailers that i can contact. Any information is appreciated.

  • Hello Pete
    I will send your details to our main collector in this area. MandyESApresident

  • Pete
    It turns out you know the same people in the Apple Isle that we do – so can’t be of any further assistance. Sorry ESA

  • Mathew Driessen
    5 April 2020 3:11 pm

    I might be able to help you .I am a collector of Apple, Pear, Citrus and Jam labels I have a lot of duplicates which I can either sell or swap.
    Cheers
    Mathew Driessen
    mwdriess@bigpond.net.au

  • Mathew Driessen
    29 September 2020 4:22 pm

    Hi
    I am a collector of Tasmanian, Australian apple, pear,citrus and jam labels. I have labels for sale or exchange. Hoping to hear from you soon.
    Mathew

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